Evaluation Question One- Use Of Conventions

In our music video we have followed some of the conventions within the genre we chose. This is so that our audience would be able to relate to the music video. Compared to the music video 'Trouble' by Taylor Swift we decided to take on a traditional representation of men like she did in her music video. The men are traditionally the seen as the sex to cheat and especially when the song is sung by a woman. Although in our music video we don't see the boyfriend cheating, you can see that he doesn't treat the singer right. You can also see this in Taylor Swift's music video.

When looking at the shot types we can notice there are similar shot types because the same mid shots and close-ups are used in her performance so that we can see her emotions clearly. In this existing music video we can also see that she has a considerably long intoduction. In our music video we also decided to do this so that we could have time set the scene before the performing started and we could show the narrative; like it has been done in Taylor's music video.

There are also scene's in the editing of 'Trouble' were the cuts and changes between scenes are quick. This has been done to match the pace of the music. We have also done this in order to keep our audience interested and to fit the conventions of a the country pop genre. There are scenes within our narrative were the cuts have purposely been made to be shorter to make it seem as if the fights happen quite a lot without making it repetitive for the viewer.